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With our hectic schedules, people would often prefer to watch a two-minute video versus taking 15 minutes to read the same information. Whether it's industry news, tips and advice or a product demo, video blogs are a fantastic way to attract and retain the attention of your target audience. If you put your video on YouTube as well as your website, your visibility and opportunity to show up in search is greatly increased. It is evident when we consider that 18 to 24-year-olds spend 36 minutes per week viewing video content on smartphones, the most of all age demographics.

Whether your audience is on Facebook, Instagram, or SmartVideo exclusive bonuses Snapchat, develop a strategy to reach them. Track conversions of your video marketing campaigns to justify your video production budget. The emphasis on product marketing and brand communication is not surprising because of the many advantages that video marketing offers for presenting products and linking them to brands.

It only takes a handful of new viewers for your video to spread like wildfire... provided you have great content, of course. Collect valuable information about your prospects and customers and integrate that data directly into your CRM / MAP (Marketing Automation Platform). The choice of provider and the creation of the video marketing strategy so you can find out where and why the videos are to be used is important.

She has worked across multiple marketing disciplines in both large and small technology companies as well as at PR and advertising agencies and as a consultant. For example, you could embed your video within a related blog post and Google will utilize the text in the blog, helping people find their way to your video. If you have any type of concerns concerning where and ways to use SmartVideo exclusive bonuses, you can call us at our own site. Even better, viewer's retention of information shared in video is 68% versus just 10% for text based communication.

Our online Professional Diploma in Social Media Marketing teaches you the best practices for marketing through YouTube, Twitter, Facebook, LinkedIn and Google+. The other challenge is figuring out how to compare the value of video views across platforms. Whether you embed the video in your email or create a static image with a play button to SmartVideo review comparison indicate a video, you'll see more interaction and an increased click-through rate from your email campaigns.

Incorporate Closed Captions: Having closed captions on your video gives search engines more words to index, which will help your videos rank higher in organic results when people search terms related to your business. The development of improved mobile technology has enabled widespread video consumption — available always and at anytime. Send highly targeted content to your most engaged leads at exactly the right moment based on their video viewing history.

Boosting and displaying video advertisements allows you to hone in on your target SmartVideo exclusive bonuses audience. Video is the perfect way to warm up leads because people get to know your face, hear your voice, and see your passion and expertise on display. Your audience is 4x as likely to watch a video about a product or service than read about it. Maybe you're already seeing the benefit but are thinking, I've already allocated my digital marketing budget and video isn't included!